Google Drive is a good home for finished social assets, as long as you do two things: organise your folders by brand and month, and import into your publishing tool only from a folder that holds approved files. Mydrop connects to Drive once and opens Google's own picker, so there is no downloading and re-uploading.
TLDR: Create one
Ready-to-postfolder per brand and month, put the date first in every file name, and import from that folder once a week. Mydrop copies the files you pick into your media library, so keep the masters in Drive and re-import after any edit.
The folder structure that makes importing easy
Use the same tree for every client, so a new teammate can find anything in ten seconds.
Clients/
Acme/
2026-11/
01_Ready-to-post/
02_In-review/
03_Posted/
Brand-kit/
The one rule that matters: only Ready-to-post is ever imported. Drafts and work in progress stay out of it, so nobody picks up a file that legal has not seen.
Name files so nobody grabs the wrong version
| Part | Example | Why |
|---|---|---|
| Date | 2026-11-04 |
The folder sorts by posting date |
| Brand | acme |
Safe if files get mixed up in a download |
| Platform and format | ig-carousel |
You know the size without opening it |
| Version | v2 |
Replace the file, bump the number |
Full name: 2026-11-04_acme_ig-carousel_v2.png. Avoid "final" and "final_final". A version number tells you what actually changed.
What "sync" really means here
It is worth being clear about how this works, because it shapes your routine. In Mydrop, Google Drive is a connected service. You open Google's own file picker from the gallery or the composer, browse your real folders and select as many files as you like. They are then downloaded into the gallery folder you are in, where they behave like any other upload and count towards your workspace storage.
In practice, that means:
- Keep the master in Drive. It is the source of truth for editing.
- Re-import after you change a file. The copy in your library does not update by itself.
- Images, videos, PDFs and documents can all come across.
- Drive counts as one connected account, however many files you pick.
The five-minute weekly import routine
- Once: open the Profiles page and add Google Drive as a connected service. Sign in on Google's own screen.
- Open the picker from the gallery or the composer.
- Open the brand's
Ready-to-postfolder and select everything for the week. - Drop the files into the posts on the social media calendar.
- Back in Drive, move the files you have used from
Ready-to-posttoPosted.
Step 5 keeps the folder honest. If it only ever holds what has not been used yet, anything in it is safe to post.
For the setup details, see the Google Drive integration and the walkthrough on organising assets with Google Drive import.
What the weekly routine saves
The old routine for every post goes like this: find the file in Drive, download it, rename it, open the scheduler, upload it and hope it is the right version. That is six steps, and the fourth is where the wrong file sneaks in.
The new routine has two: open the picker, select the file. Multiply that by 15 posts a week across three clients and you get a good chunk of your week back. Just as important, there is no downloads folder on anyone's laptop full of out-of-date copies.
Three mistakes that break the routine
- Importing from the working folder. If drafts and finals share a folder, someone will post a draft. Import only from
Ready-to-post. - Editing the Drive file and forgetting the copy. The copy in your library stays as it was. After any edit, import the new version and delete the old one from the library, so nobody picks it up by mistake.
- One giant folder for every client. Search slows down and a mix-up can reach the wrong brand. Keep one tree per client, as above.
A useful habit: at the end of each month, move that month's whole folder into an archive. The next month then starts with an empty Ready-to-post, which is the easiest way to see at a glance that nothing has been left behind.
When Drive is the wrong source
If your designers work in Canva, import from Canva rather than exporting to Drive first. And if a client sends files by email, ask them to drop them into In-review, so they arrive where the rest of your work already lives.
Next step: create the Ready-to-post folder for one client today and move this week's files into it. Then start free with Mydrop, connect Google Drive and run the five-minute routine once.
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