A plan of what you will post, where and when: date, time, network, theme and caption for every post of the month, in one place the whole team and the client can read.
Free tool from Mydrop, no signup
Free social media content calendar template
Plan a month of posts by day, network and content pillar, then download it as a CSV or print it.
1Set up your month
Posting days
Networks
Content pillars (used in turn)
2Click a post to edit it
0 posts
Click a day's number to add a post.Mon
Tue
Wed
Thu
Fri
Sat
Sun
3Download it
Mydrop import options: status and time zone
Turn this plan into scheduled posts
Import the Mydrop file with Bulk Posts: every post lands on its network, ready to approve or schedule.
Your plan stays in your browser. Nothing is sent or saved.
How to plan a month of social media
Pick 3 to 5 content pillars
Rotate a few recurring themes, such as tips, behind the scenes, product and community. The month gets variety without a blank page every day.
Choose days you can keep
On Mydrop, every weekday sat within 2% of the account's typical post. A rhythm the team can hold matters more than the perfect day.
Keep the night empty
Posts published between midnight and 6 am earned 17% less on Mydrop, and 36% less on Instagram. Check scheduled slots for 2 am posts.
Example: Monday, Wednesday and Friday on Instagram and LinkedIn in November 2026 = 13 posts, 26 rows in the Mydrop CSV
Timing data from posts on accounts connected to Mydrop, 180 days to September 17, 2026. Page checked on October 10, 2026.
Mydrop data
When should you post? Any time but the night.
We scored 4,848 posts on accounts connected to Mydrop against each account's typical post, over 180 days to September 2026, in each workspace's own time zone.
- Morning, afternoon and evening posts did the same. Only the night slot fell behind, by 17%.
- On Instagram the night cost more: 36% below the account's typical post (90 posts).
- Every weekday sat within 2% of the typical post. Plan days around your team, not around a chart.
Reference
The Mydrop CSV, column by column
The columns of the Mydrop CSV this template writes. Build the file in any spreadsheet the same way, and Bulk Posts imports it.
| Column | What to write | Example |
|---|---|---|
caption | The post text. The only column you must fill. | Three tips to plan a month of content. |
dateTime | Date and time, 24-hour clock. | 2026-11-06 12:00 |
time_zone | The time zone of that date and time. | America/New_York |
status | draft, pending (sent for approval) or schedule. | draft |
platform | One network per row. | |
media1, media2 | Links to photos or videos, one per column. | https://example.com/photo.jpg |
firstComment | A first comment, where the network has one. | Link in bio |
hashtags | Added after the caption. | #marketing |
Mydrop also reads .xlsx files, matches column names such as date, text or network on its own, and lets you remap any column before the import.
Plan it, approve it, post it
This calendar comes alive in Mydrop
Import the month in one file, write and approve each post in the real preview, and let Mydrop publish on time on every network.
Start free
Free plan, then $19 a month flat. Never per seat.
Questions
Content calendars, answered
Download the Mydrop CSV, then in Mydrop open Create, Bulk Posts, CSV / Spreadsheet, and drop the file. Each row becomes a post on its network, as a draft, sent for approval or scheduled, and you can change accounts, captions and media before you launch.
Yes. Download the spreadsheet CSV and open it in Excel, or in Google Sheets with File, Import.
No weekday wins across accounts: on Mydrop every weekday sat within 2% of the account's typical post. The night does lose: posts between midnight and 6 am earned 17% less.
As many as the team can keep every week. On Mydrop, profiles posting 1 to 3 times a week had a higher median engagement rate than profiles posting 7 or more, but smaller accounts post less, so that is a correlation, not a rule.
Three to five recurring themes a brand posts about, such as tips, behind the scenes, product and community. Rotating them keeps the feed varied and makes planning faster.
Yes. No signup, no limit, and your plan never leaves your browser.
Plan it here. Publish it with Mydrop.
Import the month, approve it with the client and let it publish on time. Free to start.
