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Free Pinterest character counter

Pinterest allows 500 characters in its editor and 800 through schedulers.

0/ 800 characters
Fits on Pinterest800 left

Hashtags 0Mentions 0Emojis 0Words 0Lines 0

Pinterest counts every letter, space, emoji and line break as 1.

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Schedule it on Pinterest and 9 more networks with Mydrop, the social media OS for agencies and multi-brand teams. Same counter, built into the editor.

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Your text stays in your browser. Nothing is sent or saved. Photos and videos you add stay on your device too: nothing is uploaded.

How Pinterest counts

500 in the editor, 800 through the API

Pinterest's own editor allows 500 characters. Schedulers publish through the API, which accepts 800.

100 characters for the title

A Pin title stops at 100 characters and shows above the description.

Keywords first

People search Pinterest like a search engine. Put the words they would type in the first sentence.

Example: “Spring capsule wardrobe: 12 pieces, 30 outfits. Save this for your next trip.” = 77 characters on Pinterest

Limits checked on October 10, 2026, against each network's rules and the limits Mydrop's editor enforces.

Mydrop data

How long should a caption be? Past 80 characters, it barely matters.

We measured 4,848 posts on 336 accounts connected to Mydrop, over 180 days to September 2026. Each post is scored against its own account's median, so a global brand and a local shop compare fairly.

Engagement vs the account's typical post

under 80 characters702 posts−9%
80-150 characters521 posts+3%
150-300 characters914 posts±0%
300-600 characters1,632 posts±0%
600+ characters1,079 posts+1%
  • Captions under 80 characters earned 9% less engagement than the account's typical post.
  • Captions of 80 to 150 characters did best, 3% above.
  • From 150 to 600+ characters, length moved engagement by 1% or less.

Method and every Mydrop benchmark

Reference

Every character limit in one table

The limits Mydrop checks before it publishes a post, network by network.

NetworkCharacter limitSeen before "more"HashtagsHow it counts
Instagram2,200About 1255 per post1 per character
TikTok2,200 via the API (4,000 typed in the app)VariesInside the limitEmoji = 2
LinkedIn3,000About 210 (140 on phones)Inside the limit1 per character
X280 (longer with Premium)Full post shownInside the limitEmoji = 2, link = 23
Facebook63,206 (Reels: 2,200)VariesInside the limit1 per character
Threads500Full post shown1 topic tag1 per character
Bluesky300Full post shownInside the limit1 per character
YouTube5,000 (description; title 100)First linesFirst 3 show above the title1 per character
Pinterest800 via the API (500 in Pinterest's editor)VariesInside the limit1 per character
Google Business Profile1,500VariesNot used1 per character

Where the "more" cut lands depends on the screen and the line breaks, so treat those figures as a guide. The character limits are hard limits: the network refuses anything longer.

Link to this counter

Writing a guide or teaching a class? Paste this link.

Pinterest Character Counter by <a href="https://mydropai.com/tools/pinterest-character-counter/">Mydrop</a>

Questions

Character limits, answered

Pinterest's editor allows 500 characters. Through Pinterest's API, which schedulers use, a description can reach 800.

100 characters for a Pin title.

Hashtags count inside the description. Clear keywords in the first sentence help people find the Pin.

Yes. No signup, no limit, and your text never leaves your browser.

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