Reel
MP4 or MOV, 3 seconds to 15 minutes, up to 300 MB. Captions up to 2,200 characters.
Mydrop publishes to Instagram the way Instagram actually works: custom Reel covers, music, Trial Reels, first comments, collaborators, and a real inbox for comments and DMs.
Post types
Grounded in what the Instagram API actually allows, limits included, so nothing fails at publish time.
MP4 or MOV, 3 seconds to 15 minutes, up to 300 MB. Captions up to 2,200 characters.
2–10 slides mixing photos and videos. Images up to 8 MB, videos 3–60 seconds up to 1 GB per slide.
JPG or PNG up to 8 MB, portrait to landscape (4:5 to 1.91:1). Captions up to 2,200 characters.
One photo up to 8 MB, or one video from 3 to 60 seconds up to 100 MB.
Works with Instagram Business accounts connected directly, or professional accounts linked to a Facebook Page.
Small things break Instagram schedulers. Mydrop handles them so a bad tag or a rejected location never costs you a post.
Reels aren't just videos. Covers, music, and Instagram's newest levers are all in the composer.
Publishing is half the job. Every comment, threaded reply, live-video comment, and DM lands in the social inbox in real time.
Connect a profile and Mydrop imports about four months of published posts, captions, media, live links, with duplicates skipped automatically.
Analytics
Native Instagram metrics, normalized and explained, from one profile to a whole portfolio.
Story metrics aren't available, an Instagram API limitation, not a paywall.
More platforms
One composer, one calendar, one inbox, with per-platform depth everywhere.
FAQ
Yes, Reels from 3 seconds to 15 minutes, with a custom cover (an uploaded image or an exact video frame), music from Instagram's library with volume mixing, Trial Reels, and an automatic first comment.
Yes. Connect a Business account directly with Instagram sign-in, or a professional account linked to a Facebook Page through Facebook sign-in. Personal accounts can't publish through Instagram's API.
Yes, photo and video Stories, scheduled like any other post. You can also repost any feed post as a Story in one click, or set a profile to always do it automatically.
Yes. Comments, including threaded replies and live-video comments, and full DM conversations arrive in the social inbox in real time, for Business accounts connected with Instagram sign-in.
Yes, roughly the last four months of photos, Reels, and carousels import automatically when you connect, so your calendar and analytics never start empty.
Reels: 3 seconds to 15 minutes, up to 300 MB. Carousel videos: 3–60 seconds, up to 1 GB per slide. Story videos: 3–60 seconds, up to 100 MB.
Keep exploring
What customers say
Agencies, freelancers and in-house teams replacing tool sprawl with one system. Every review below is public: Trustpilot and Google.

Managing 14+ social platforms felt like a 2 a.m. nightmare until Mydrop. The AI brand-voice mapping is scary accurate, and the client approval portal saved me easily 15 hours this week alone. It's the ultimate set-and-forget workspace for busy agencies.
Google reviewManaging 14+ social platforms felt like a 2 a.m. nightmare until Mydrop. The AI brand-voice mapping is scary accurate, and the client approval portal saved me easily 15 hours this week alone. It's the ultimate set-and-forget workspace for busy agencies.
Google reviewA true automation tool for scheduling (and creating) social media content! It has saved me over 20 hours of work already in just my first couple weeks. A true game-changer for anyone in business, big or small!
Trustpilot reviewAbsolute game-changer. Mydrop completely automated my content workflow. The scheduling is flawless, it actually feels intuitive, and it saved me 10+ hours in my very first week. Best decision I've made for my socials!
Google reviewMydrop AI has been an absolute game changer, it has saved me so much time and effort. It does what it promises. Easy to use, versatile, and the creator is really open to feedback. Very happy!
Trustpilot reviewI was looking through a bunch of management tools for my client, as it was getting out of control; after comparing every solution, I found Mydrop to be a no brainer.
Trustpilot reviewThis app helps me more than any other I have ever used. I've got all of my pages and accounts and I can drag and drop like I want. Mydrop has really been a huge asset to my business!
Google reviewI was looking for a scheduling tool as my clients were using more and more platforms. Mydrop does the job very well, and automations and forms are very useful and save me a lot of time. I recommend!
Google reviewLove this platform for scheduling social media posts! Easy and very intuitive to use! Highly recommend!
Google reviewVery nice tool, you will save a lot of time. Very easy to use, user friendly. I have used it for several months and it is very helpful.
Trustpilot reviewHelpful app if you are trying to streamline social content creation for clients.
Google reviewManaging 14+ social platforms felt like a 2 a.m. nightmare until Mydrop. The AI brand-voice mapping is scary accurate, and the client approval portal saved me easily 15 hours this week alone. It's the ultimate set-and-forget workspace for busy agencies.
Google reviewA true automation tool for scheduling (and creating) social media content! It has saved me over 20 hours of work already in just my first couple weeks. A true game-changer for anyone in business, big or small!
Trustpilot reviewAbsolute game-changer. Mydrop completely automated my content workflow. The scheduling is flawless, it actually feels intuitive, and it saved me 10+ hours in my very first week. Best decision I've made for my socials!
Google reviewMydrop AI has been an absolute game changer, it has saved me so much time and effort. It does what it promises. Easy to use, versatile, and the creator is really open to feedback. Very happy!
Trustpilot reviewI was looking through a bunch of management tools for my client, as it was getting out of control; after comparing every solution, I found Mydrop to be a no brainer.
Trustpilot reviewThis app helps me more than any other I have ever used. I've got all of my pages and accounts and I can drag and drop like I want. Mydrop has really been a huge asset to my business!
Google reviewI was looking for a scheduling tool as my clients were using more and more platforms. Mydrop does the job very well, and automations and forms are very useful and save me a lot of time. I recommend!
Google reviewLove this platform for scheduling social media posts! Easy and very intuitive to use! Highly recommend!
Google reviewVery nice tool, you will save a lot of time. Very easy to use, user friendly. I have used it for several months and it is very helpful.
Trustpilot reviewHelpful app if you are trying to streamline social content creation for clients.
Google reviewReels, carousels, Stories, comments, DMs, and analytics, one workspace, every brand.
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