Instagram
TikTok
LinkedIn
X
Facebook
Threads
Bluesky
YouTube
Pinterest
Google Business Profile63,206 characters for a post. Long posts are folded behind "See more" in the feed.
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Free Facebook character counter
Facebook allows 63,206 characters per post and 2,200 per Reel caption.
Fits on Facebook63,206 left
Hashtags 0Mentions 0Emojis 0Words 0Lines 0
Facebook counts every letter, space, emoji and line break as 1.
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How Facebook counts
63,206 for a post, 2,200 for a Reel
A Facebook post can be very long, but a Reel caption stops at 2,200 characters, the same as Instagram.
Long posts fold behind "See more"
Only the first lines show in the feed. Put the offer or the question before the fold.
Same caption, two networks
Posting the same text to Facebook and Instagram? Keep it under 2,200 so it fits both.
Example: “Open house this Saturday from 10 to 4. Coffee is on us ☕” = 56 characters on Facebook
Limits checked on October 10, 2026, against each network's rules and the limits Mydrop's editor enforces.
Mydrop data
How long should a caption be? Past 80 characters, it barely matters.
We measured 4,848 posts on 336 accounts connected to Mydrop, over 180 days to September 2026. Each post is scored against its own account's median, so a global brand and a local shop compare fairly.
- Captions under 80 characters earned 9% less engagement than the account's typical post.
- Captions of 80 to 150 characters did best, 3% above.
- From 150 to 600+ characters, length moved engagement by 1% or less.
Reference
Every character limit in one table
The limits Mydrop checks before it publishes a post, network by network.
| Network | Character limit | Seen before "more" | Hashtags | How it counts |
|---|---|---|---|---|
| 2,200 | About 125 | 5 per post | 1 per character | |
| TikTok | 2,200 via the API (4,000 typed in the app) | Varies | Inside the limit | Emoji = 2 |
| 3,000 | About 210 (140 on phones) | Inside the limit | 1 per character | |
| X | 280 (longer with Premium) | Full post shown | Inside the limit | Emoji = 2, link = 23 |
| 63,206 (Reels: 2,200) | Varies | Inside the limit | 1 per character | |
| Threads | 500 | Full post shown | 1 topic tag | 1 per character |
| Bluesky | 300 | Full post shown | Inside the limit | 1 per character |
| YouTube | 5,000 (description; title 100) | First lines | First 3 show above the title | 1 per character |
| 800 via the API (500 in Pinterest's editor) | Varies | Inside the limit | 1 per character | |
| Google Business Profile | 1,500 | Varies | Not used | 1 per character |
Where the "more" cut lands depends on the screen and the line breaks, so treat those figures as a guide. The character limits are hard limits: the network refuses anything longer.
Write it, check it, post it
This counter is built into Mydrop
In Mydrop's editor every caption is counted per network as you type. When one network owns the limit, the editor names it and gives that network its own version in one click.
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Questions
Character limits, answered
2,200 characters, the same as Instagram Reels.
Only the first lines show before "See more", so lead with the point. On accounts connected to Mydrop, captions of 80 to 150 characters did best (3% above the account's typical post).
Yes. Most emojis count as 1 on Instagram, LinkedIn and Facebook, but combined emojis (skin tones, families) count as several. TikTok and X count most emojis as 2. Switch network above to see each rule.
Yes. No signup, no limit, and your text never leaves your browser.
More free counters
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