Yes. LinkedIn shows long links as lnkd.in, but the short link opens your full tagged link, so GA4 still sees the UTM tags.
Free tool by Mydrop, no signup
Free LinkedIn UTM builder
LinkedIn links are clickable in posts, comments, profiles and Company Page buttons: tag each one here so GA4 shows which one sent the visit.
3Pick where you will share it
More options: medium, content, client prefix
Between words
Your tagged links
GA4: Organic SocialPaste a link to see it tagged for each network.
Let every link tag itself
Mydrop adds your UTM tags to every link in a caption while a campaign runs, and can shorten the link to count clicks.
Your links stay in your browser. Nothing is sent or saved.
How to tag LinkedIn links
Posts become lnkd.in
LinkedIn shortens long links to lnkd.in in the post. The short link opens your full tagged link, so the UTM tags still reach GA4.
Profiles and Pages have their own links
A profile lists up to 3 websites, and a Company Page has a call-to-action button. Tag each with its own utm_content to see which brings visits.
GA4 knows LinkedIn
linkedin and lnkd.in are on GA4's list of social sites: tagged visits land in Organic Social with utm_medium=social.
Example: A Company Page post linking to a webinar = https://example.com/webinar?utm_source=linkedin&utm_medium=social&utm_campaign=q4-webinar
Link rules checked on October 11, 2026, against LinkedIn Help.
Reference
Where links work on LinkedIn, and how to tag them
Every place a link can sit on LinkedIn, whether people can click it, and the tag to give it.
| Where the link sits | Clickable? | Tag to add |
|---|---|---|
| Post text | Clickable, shown as lnkd.in | utm_medium=social |
| Comments | Clickable | utm_content=comment |
| Profile websites (up to 3) | Clickable | utm_content=profile |
| Company Page button | Clickable | utm_content=page-button |
| Ads | Clickable | utm_medium=paid-social |
Mydrop's short links (mydrp.link) can replace lnkd.in: with Shorten & track links on, Mydrop counts the clicks itself and passes the campaign's UTM tags to the destination.
Tagged for you
LinkedIn links, tagged automatically by Mydrop
Set the tags once on a campaign: Mydrop adds them to every link in your LinkedIn captions while it runs, with linkedin as the source, and never overwrites tags a link already has.
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Questions
LinkedIn UTM tags, answered
linkedin, in lowercase. It is on GA4's list of social sites and it is the source Mydrop's campaigns write.
Either works on LinkedIn, since both are clickable. Tag them differently (utm_content=post or comment) and GA4 will show which one your audience uses.
Build the link here with utm_content=page-button and paste it as the button's URL in the Page's admin view.
Yes. No signup, no limit, and your links never leave your browser.
Tag it here. Automate every LinkedIn link in Mydrop.
Campaigns, short links and reports for every client, from one workspace. Free to start.
