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Free LinkedIn report template

Enter last month's LinkedIn followers, impressions, clicks and reactions and get a one-page client report, ready to save as a PDF.

1Who is it for?

2Last month's numbers

LinkedIn

3Your report

Social media report

Client name

0Followers
–Follower growth
0Reach
0Engagements
–Engagement rate
0Link clicks
NetworkFollowersGrowthPostsReachEngagementsEngagement rateLink clicks
LinkedIn0–000–0

Engagement rate = engagements ÷ reach × 100. Medians from posts on accounts connected to Mydrop.

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Link to this report template

Writing about LinkedIn reporting or teaching a class? Paste this link.

LinkedIn Report Template by <a href="https://mydropai.com/tools/linkedin-report-template/">Mydrop</a>

How to write a LinkedIn report clients read

Use LinkedIn's own formula

LinkedIn divides clicks, reactions, comments and reposts by impressions. Put impressions in the reach box and the rate matches what the client sees in LinkedIn.

Pages and profiles differ

Company Pages report clicks; personal profiles do not. For a profile, add reactions, comments and reposts, and leave link clicks empty.

Compare with the last 90 days

Mydrop does not publish a LinkedIn median yet. The Page's own average over the last 90 days is the fair bar, and the one the client checks.

Example: Followers 2,350 to 2,410, 18,600 impressions, 760 clicks, reactions, comments and reposts = +2.55% followers and a 4.09% engagement rate, as LinkedIn counts it

Where each number lives in LinkedIn's analytics, checked on October 11, 2026.

Reference

Every number of a LinkedIn report, and where to find it

Each box of the template, the LinkedIn number that goes in it, and what to watch for.

In the templateIn LinkedInGood to know
Followers at start and endPage: Analytics > Followers. Profile: your follower countPages show the net change
PostsPosts, documents and polls published in the monthCount reposts apart
Reach or viewsImpressions: Analytics > Content (Page) or each post's analytics (profile)LinkedIn's rate divides by impressions
EngagementsClicks, reactions, comments and repostsProfiles: no clicks, add the other three
Link clicksClicks, Company Pages only: Analytics > ContentProfiles: leave empty

Reports on autopilot

LinkedIn reports, built by Mydrop

Mydrop builds this report from each connected LinkedIn Page: impressions, clicks and engagement rate per post, followers by industry, job function and seniority, and an AI summary, with your logo.

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Questions

LinkedIn reports, answered

Follower growth, posts published, impressions, clicks, reactions, comments and reposts, engagement rate as LinkedIn counts it, then the best post and the plan for next month.

In the Page's admin view, open Analytics, then Content, and pick the period. Followers has its own tab with the net change.

LinkedIn shows clicks and an engagement rate for Company Pages only. For a personal profile, report reactions, comments and reposts over impressions.

Impressions, to match LinkedIn's own rate. Members reached counts each person once and gives a higher rate the client cannot find in LinkedIn.

Yes. Mydrop pulls impressions, clicks, reactions and followers for connected Pages, with follower breakdowns by industry, job function and seniority, and sends a branded PDF on schedule.

Yes. No signup, no watermark, and your numbers never leave your browser.

Draft it here. Automate your LinkedIn reports in Mydrop.

Branded reports, sent on schedule, for every client. Free to start.

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