The safest way for an agency to connect a client profile is to let the client approve access on the platform's own sign-in screen. You never receive a password, and the client can revoke access any time. The rest of this guide covers how to run that across 20 or 200 profiles.
TLDR: Use OAuth, not shared logins. Send each client one authorisation link, check the permissions screen together, and review expired connections once a month. In Mydrop's publishing data, an expired platform connection was the most common hard failure.
Mydrop pricing check, September 2026: the entry paid plans of the eight tools most often compared with Mydrop run from $6 per channel (Buffer) and $25 a month (Later) to $99 per user (Hootsuite) and $79 per seat (Sprout Social), read on each vendor's pricing page. Mydrop is free to start, then $19 a month flat, not per seat. Full table on Mydrop's compare pages.
Set up the connection flow in four steps
- Check the client has admin rights first. A client who is not an admin on the page cannot grant access. This is the most common reason the first attempt stalls.
- Send one authorisation link. The client signs in on the platform (Instagram, LinkedIn, Facebook, TikTok and others) and approves your tool.
- Read the permission screen together. Confirm the tool asks only for what posting and reporting need.
- Test with a draft. Create one unpublished post or a preview to confirm the profile appears in the right workspace.
Keep the whole thing under 10 minutes per client. It is the first impression of your service.
What to check when you compare connection tools
| Question to ask | Why it matters |
|---|---|
| Does it use OAuth, never stored passwords? | Passwords in a shared sheet are a breach waiting to happen |
| Can the client connect without creating an account? | Fewer steps, fewer dropped onboardings |
| Can you separate clients so teammates see only theirs? | Prevents posting to the wrong brand |
| Does it show which connections have expired? | Expired connections fail posts silently |
| Can you remove a person without reconnecting profiles? | Staff change faster than client accounts |
If a tool fails the first row, stop evaluating it.
Organise profiles by client from day one
Dozens of profiles in one flat list is how a post lands on the wrong brand. Group each client's profiles in their own space, with roles that limit who can edit them.
In Mydrop, Workspaces hold each client's profiles apart, and the client portal lets clients approve posts without a login. You manage 14 networks in one place: Instagram, TikTok, LinkedIn, Facebook, YouTube, Pinterest, Threads, X, Google Business Profile, Bluesky, Snapchat, Tumblr, Telegram and WordPress.
Offboarding: remove access the day the contract ends
Connection hygiene also covers the exit. When a client leaves, disconnect their profiles in your tool and ask them to remove the app from their platform settings. When a team member leaves, remove their seat rather than reconnecting anything. Write both steps into your offboarding checklist so access never outlives the contract.
Add a monthly routine for expired connections
Connections expire when a client changes a password, removes the app or the platform renews a token. Nothing warns you unless the tool does, and the failure shows up on publish day.
Set a recurring check on the first working day of the month:
- Open every client workspace and look for a connection warning.
- Send any client with an expired profile the same authorisation link.
- Reschedule posts that failed during the gap.
If a profile drops without any change on your side, the guide to social profiles that disconnect unexpectedly lists seven checks in order.
Connect your next client without asking for a password
Next time a client signs, skip the shared login thread. Send the authorisation link, review permissions on a call, publish a test draft and add the monthly check to your calendar. To see this flow in a workspace with your own accounts, start free with Mydrop. If you are still deciding who should connect, read when to let clients connect their own accounts.
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