Udinga ithuluzi lokulawula i-social media uma noma yikuphi kwalokhu kuyiqiniso: ulawula i-akhawunti engaphezu kweyodwa, uposta kumapulatifomu amathathu noma ngaphezulu, uposta ngaphezu kwezikhathi ezimbili ngesonto, noma umuntu kufanele agunyaze umsebenzi wakho ngaphambi kokuba ushicilelwe. Ngaphansi kwalowo mzila, ama-app endabuko alungile ngempela futhi ithuluzi liyizindleko ezingenanzuzo.
Yisona sona isinqumo. Okunye kwalokhu okuthunyelwe yimizuzu ngemva kwalokho, izibalo zokufinyelela ekuphumeni ngenzuzo, nokuthi yini okufanele uyihlole ngaphambi kokukhokhela noma yini.
TLDR: Bala imizuzu oyichitha ekuguquleni, ekuposteni ngehora elifanele, ekulandeleni ukugunyazwa, nasekwakheni imibiko. Uma lokho kungaphezu kwamahora amathathu ngenyanga, ithuluzi lizikhokhela ngokushesha. Ukugunyazwa nokubika yilapho amahora acashe khona ngempela.
Lapho amahora aya khona ngempela
Buza abaphathi abayishumi ukuthi kungani bathenga ithuluzi futhi cishe akekho othi "ukushejula". Bathi umsebenzi ozungeze i-post.
| Umsebenzi owenziwa ngesandla | Isikhathi esijwayelekile ngenyanga, ikhasimende elilodwa | Lokho ithuluzi elikushintshayo |
|---|---|---|
| Ukuguqula i-post eyodwa ukuze ifanele amapulatifomu ama-4 | Amahora 2-3 | Bhala kanye, lungisa ngokwepulatifomu esikrinini esisodwa |
| Ukuposta ngehora lasendaweni elifanele | Amahora 1-2 okuphazamiseka | Kufakwe emgqeni kusengaphambili, kushicilelwe wena |
| Ukulandela ukugunyazwa nge-imeyili nezithombe zesikrini | Amahora 3-5 | Ikhasimende liphawula ku-post ngokwayo |
| Ukwakha umbiko wanyanga zonke | Amahora 2-4 | Kukhiqizwa, kufakwe uphawu, kushejulwe ukuthi kuthunyelwe |
| Ukucinga lokho okuthunyelwe ngekota edlule | Imizuzu 30-60 | Umlando wekhalenda ofunwayo |
Kubizwe amahora ayisishiyagalombili kuya kweyishumi nanhlanu ngenyanga ngekhasimende elilodwa. Iningi lawo alikhokheli. Yilowo mzuzu wangempela, futhi kuba kubi ngokuqondile njengoba wengeza i-akhawunti ngayinye.
Kungani ukulawula i-social media kufanele kulawulwe kahle
Isizathu sokuthi umbuzo wamathuluzi uvele ngenxa yokuthi i-social isiphenduke umsebenzi wokusabalalisa onemikhawulo yezikhathi, hhayi umsebenzi wokudala. Ukungaguquki kuhlula ubuhlakani kuyo yonke ipulatifomu, ukufinyelela kuthanda kakhulu ama-akhawunti aposta ngokuzinzile, futhi amaphawundi aphendulwa ngehora elilodwa aguqukela kangcono kakhulu kunaphawundi afanayo aphendulwa ezinsukwini ezintathu kamuva.
Awukwazi ukwenza okuzinzile nokusheshayo ngenkani. Izinhloso ezinhle zamasonto amabili ziyawa ngesikhathi uqala ukumatasatasa, futhi ama-akhawunti akhulayo yilawo lapho ukuposta kwenzeka noma ngabe umuntu uzizwa ephefumulelwe ngalolo suku noma cha.
Izibalo zokufinyelela ekuphumeni ngenzuzo
Thatha izinga lakho lehora, noma ukuthi isikhathi sakho sibiza malini uma usebenza emsebenzini. Phindaphinda ngamahora asetafuleni ngenhla.
- Umsebenzi ozimele ngo-$50/ihora, ikhasimende elilodwa: amahora ayisishiyagalombili alondoloziwe angu-$400 wesikhathi esitholakele ngenyanga. Noma yiliphi ithuluzi emakethe libiza ingxenye yalokho.
- Umsebenzi ozimele onamakhasimende amathathu: usudlule lapho ukuposta ngesandla kuyisinqumo. Ukuxhumanisa, hhayi okuqukethwe, kuba yinkinga enkulu.
- Umaketha wasemsebenzini onophawu olulodwa, amapulatifomu amane: ukonga kuncane ngamadola kodwa umehluko phakathi kokuposta izikhathi eziyisithupha ngenyanga nokuposta ezingamashumi amabili.
- I-ejensi enamakhasimende amahlanu noma ngaphezulu: ithuluzi akulona nje ukusebenza kahle, liyisistimu yokusebenza. Ukugunyazwa kuphela kuyalithethelela.
Ukufinyelela ekuphumeni ngenzuzo kucishe kube ngaphansi kwamahora amabili alondoloziwe ngenyanga, okungumzuliswano owodwa wokugunyazwa. Kungakho impendulo eqotho yokuthi "kufanele yini" ingu-yebo cishe kubo bonke ababuzayo, futhi umbuzo othakazelisayo ukuthi yiliphi.
Izimo ezintathu lapho ungakayidingi khona
Ukuba qotho ngalokhu kubaluleke kakhulu kunokukuthengisela okuthile.
- I-akhawunti eyodwa, ipulatifomu eyodwa, okuthunyelwe okune ngenyanga, akukho abagunyazayo. Posta ngqo. Sebenzisa uhlelo lwamahhala uma ufuna ukushejula, futhi ubuye lapho wengeza ipulatifomu yesibili.
- Awukakunqumi ukuthi uzoposta ini. Ithuluzi alilungisi icebo elingekho, lenza nje ukuthi ukungabi nalutho kuhlelwe. Hlela izinsika zokuqukethwe kuqala.
- Uhlola i-akhawunti entsha ngenyanga. Posta ngesandla, funda ubuciko bepulatifomu, bese wenza okuzenzakalelayo lokho okuphenduka ukuphindaphindeka.
Uma ukukulinye kwalokho kuthathu, bhaka leli khasi bese ubuya lapho i-akhawunti yesibili ivele.
Okufanele ukuhlole ngaphambi kokukhokha
Amathuluzi amaningi abukeka efana ekhasini lamanani. Izinto ezinhlanu ziyahlukanisa ekusetshenzisweni kwansuku zonke.
Yonke ipulatifomu oyisebenzisayo, isekelwe ngokwendabuko. Ukulahlekelwa ipulatifomu eyodwa kusho ukuthi uqhubeka nomsebenzi wangesandla futhi ulahlekelwe inzuzo enkulu. I-Mydrop ishicilela kweziyisishiyagalolunye (Facebook, Instagram, TikTok, LinkedIn, YouTube, Pinterest, Threads, X, Google Business Profile), kanye ne-Canva, Google Drive ne-WhatsApp.
Ukugunyazwa kwangempela, hhayi i-inbox ehlanganyelwe. Uma ikhasimende noma imenenja igunyaza okuthunyelwe, lona umchithi-sikhathi wakho omkhulu. Bheka amaphawundi ku-post ngokwayo kanye ne-portal yekhasimende ikhasimende elingayisebenzisa ngaphandle kokudala i-akhawunti. Izinqubo zokugunyaza ezingaphandle kwe-imeyili yilona shintsho abantu abaningi abalizwayo ngesonto lokuqala.
Ukubuka kuqala ngokwepulatifomu. I-caption efundeka kahle ebhokisini lombhalo ingaphuka ekusikeni kwe-Instagram noma inqanyulwe ku-LinkedIn. Ukubuka kuqala kwe-post kuyibamba ngaphambi kokuba ikhasimende liyibone.
Imibiko ongayakhi. Amadeki anyanga zonke amahora okukopisha nokunamathisela entweni amakhasimende ayishaya nje ngamehlo. Ama-PDF amhlophe aneshejuli asuka ku-imibiko ye-social media asusa umsebenzi ngenkathi egcina uphawu lwakho.
Indawo yokwengeza amakhasimende. Ama-workspace ahlukene ngophawu ngalunye, anezindima, yilokho okwenza ikhasimende lesihlanu lizwe njengelesibili. Uma ithuluzi lihlanganisa wonke ama-akhawunti kumbono owodwa, lizokulimaza ngesikhathi esifanele sokukhula.
Qaphela nephutha eliphambene: ukukhokhela imali yebhizinisi ngezinto zokulalela, i-CRM ye-social, namamojula ezikhangiso ozoke ungawavuli. Qhathanisa lokho ozokwenza ngempela kunokubala izici.
Uhlelo lwamahhala, uhlelo olukhokhelwayo, noma lutho
Qala mahhala. Wonke amathuluzi abalulekile anezinga lamahhala noma isivivinyo, futhi inyanga yangempela yokuposta kwakho ikutshela okungaphezu kwanoma yitafula lokuqhathanisa, kuhlanganise naleli.
Shintshela kokukhokhelwayo lapho ufinyelela umkhawulo okudlela imali: ama-akhawunti anganele, akukho ukugunyazwa, noma imibiko ivaliwe ngemuva kokuthuthukiswa. Lokho kuthathu yizona zimbangela ezijwayelekile, futhi zihambisana ngqo nezikhathi lapho umsebenzi wakho usukhule ngempela.
Isinyathelo esilandelayo: vula ikhalenda lakho, hlanganisa amahora enyanga edlule kuyo yonke imigqa emihlanu etafuleni, bese ubeka inani lemali kukho. Uma lelo nani likhulu kunokubhalisa, isinqumo sesenziwe. Unga-qala mahhala nge-Mydrop futhi uhlole ngesonto lokuposta langempela.
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