Campaign identity
01Give every launch a name, period, and look
Create a campaign with a name, description, logo, color, and start/end dates. The UI shows whether it's coming, ongoing, or finished, so the team always knows what's live.
Group posts under a brand campaign, give it an identity and an active period, and let Mydrop append UTM tracking to caption links automatically.
Campaigns, not chaos
A campaign groups posts under a brand, applies a consistent identity and active window, and connects to analytics, so you can see what a launch actually did, not just individual posts.
Campaign identity
01Create a campaign with a name, description, logo, color, and start/end dates. The UI shows whether it's coming, ongoing, or finished, so the team always knows what's live.
Tracking
02When tracking is enabled, Mydrop appends UTM parameters to caption links during the active campaign window, so traffic and conversions are attributed without manual tagging.
Everywhere
03Assign a campaign in the post composer, in bulk jobs, in automation output, as a calendar filter, and in analytics and AI drafts, so campaign context follows the work.
FAQ
It groups posts under a brand, applies a campaign identity and active period, and can automatically append UTM tracking to caption links during the active window.
Yes. Campaigns belong to a brand because they use brand identity and profile membership.
When tracking is enabled, UTM parameters are appended to caption links automatically during the campaign's active period (or for campaigns with no period).
In the post composer, bulk jobs, automation output, calendar and analytics filters, and AI campaign drafts.
Keep exploring
Group posts into campaigns with identity, active periods, and automatic UTM tracking.
Free to start. No credit card. Built for real client work.