Automations

Automate the boring 80%, keep your hands on the 20% that matters

If a workflow repeats every week, you shouldn't rebuild it every week. Set it up once, the trigger, the brand context, the content, the media, the approval, and let it keep producing on-brand work while you sleep.

Recurring contentAI draftsApproval-safeScheduled reportsInbox rules

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The honest version

Automation doesn't fix a messy workflow. It accelerates it.

Quick truth from working with thousands of teams: if your process is chaotic, automating it just gets you to chaos faster. So Mydrop automations are built to keep the guardrails, brand context, campaigns, and approval gates, baked in. You move faster and the work still looks like it came from a human who cares.

Triggers

Run on a schedule that matches how you actually work

Hourly, every few days, specific weekdays, or monthly, pick the cadence and Mydrop handles the rest. Great for the always-on stuff: weekly tips, recurring promos, the Monday motivation post your client somehow still loves.

Hourly, daily, weekly, and monthly schedules

A dedicated scheduler job per automation

Set it once, it just keeps going

Content & media

Generate brand-aware posts, with the visuals to match

Produce posts from full-auto AI, fixed fields, or saved prompts, all grounded in the brand's voice and profiles. Pull media from a fixed selection, a folder of unused assets that rotates as you add to it, or fresh AI images and video.

AI or manual content, grounded in brand voice

Media from folders, fixed selections, or AI generation

Attach a campaign so tracking comes along for free

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Approval-safe

Automate production without auto-publishing your reputation

Here's the part that keeps you out of trouble: automations can create drafts, review items, scheduled posts, or publish-now, your call. Send generated work to an approver first, and nothing risky goes live unattended. Scale the production, keep a human on the trigger.

Choose draft, review, scheduled, or publish-now

Route generated posts to the right approver

A human stays in control of go-live

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What you can put on autopilot

The repeatable stuff, handled

Recurring content

Keep cadence stable without rebuilding the brief each week.

AI workflows

Generate captions, hashtags, and media on a schedule.

Approvals

Route generated work to the right person automatically.

Scheduled reports

Send recurring client reports without lifting a finger.

Inbox rules

Auto-triage and respond to inbound activity with guardrails.

Reminders

Nudge approvers and teammates so nothing stalls.

FAQ

Questions, answered.

Only if you choose publish-now. They can also create drafts, review items, or scheduled posts, and approval permissions are respected, so anything sensitive still passes a human first.

A fixed selection, slots that consume unused media from a folder (so it rotates as you add assets), or fresh AI image and video generation.

Yes. They use brand and profile context and can attach a campaign, so generated posts stay on-brand and on-campaign with tracking included.

Yes. Scheduled reports send recurring client updates automatically, and inbox rules can triage, tag, assign, and reply to inbound activity with manual, auto, or hybrid approval.

Keep exploring

Build the system once. Run every brand through it.

Automate the repetitive work behind social media while keeping control of what actually matters.

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Free to start. No credit card. Built for real client work.